Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 28504
VM0028504Silvermember28504@example.test · +601110028504 · Preferred outlet: OPLUMO Outlet 13
High ValueWeekend
Consent Status
Opted In
Points Balance
1,271
Current loyalty balance
Lifetime Spend
RM 1,589
Across 14 visits
Total Visits
14
Since 2025-11-26
Average Order Value
RM 111
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
83d
2026-07-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,271 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-18 · OPLUMO Outlet 13
Outlet purchase
2026-07-06 · Member activity · RM 83.25
App session
2026-06-24 · OPLUMO Outlet 13
Points credited
2026-06-12 · Member activity · RM 94.35
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 13
Outlet purchase
2026-05-19 · Member activity · RM 105.45
Points credited
2026-05-07 · OPLUMO Outlet 13
Outlet purchase
2026-04-25 · Member activity · RM 116.55