Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 28496
VM0028496Silvermember28496@example.test · +601110028496 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,518
Current loyalty balance
Lifetime Spend
RM 1,898
Across 17 visits
Total Visits
17
Since 2025-10-29
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,518 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 5
Outlet purchase
2026-08-01 · Member activity · RM 96.00
App session
2026-07-20 · OPLUMO Outlet 5
Points credited
2026-07-08 · Member activity · RM 108.80
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 5
Outlet purchase
2026-06-14 · Member activity · RM 121.60
Points credited
2026-06-02 · OPLUMO Outlet 5
Outlet purchase
2026-05-21 · Member activity · RM 134.40