Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 28460
VM0028460Silvermember28460@example.test · +601110028460 · Preferred outlet: OPLUMO Outlet 3
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
960
Current loyalty balance
Lifetime Spend
RM 1,200
Across 13 visits
Total Visits
13
Since 2025-12-07
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
90d
2026-07-11
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
960 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 3
Outlet purchase
2026-06-29 · Member activity · RM 86.25
App session
2026-06-17 · OPLUMO Outlet 3
Points credited
2026-06-05 · Member activity · RM 97.75
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 3
Outlet purchase
2026-05-12 · Member activity · RM 109.25
Points credited
2026-04-30 · OPLUMO Outlet 3
Outlet purchase
2026-04-18 · Member activity · RM 120.75