Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02843
VM0002843Goldmember2843@example.test · +601110002843 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
2,550
Current loyalty balance
Lifetime Spend
RM 3,188
Across 31 visits
Total Visits
31
Since 2024-10-26
Average Order Value
RM 109
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,550 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 5
Outlet purchase
2026-04-07 · Member activity · RM 81.75
App session
2026-03-26 · OPLUMO Outlet 5
Points credited
2026-03-14 · Member activity · RM 92.65
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 5
Outlet purchase
2026-02-18 · Member activity · RM 103.55
Points credited
2026-02-06 · OPLUMO Outlet 5
Outlet purchase
2026-01-25 · Member activity · RM 114.45