Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 28422
VM0028422Goldmember28422@example.test · +601110028422 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
2,703
Current loyalty balance
Lifetime Spend
RM 3,379
Across 39 visits
Total Visits
39
Since 2024-10-02
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,703 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 16
Outlet purchase
2026-08-05 · Member activity · RM 71.25
App session
2026-07-24 · OPLUMO Outlet 16
Points credited
2026-07-12 · Member activity · RM 80.75
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 16
Outlet purchase
2026-06-18 · Member activity · RM 90.25
Points credited
2026-06-06 · OPLUMO Outlet 16
Outlet purchase
2026-05-25 · Member activity · RM 99.75