Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 28419
VM0028419Platinummember28419@example.test · +601110028419 · Preferred outlet: OPLUMO Outlet 13
WeekendApp User
Consent Status
Opted In
Points Balance
4,927
Current loyalty balance
Lifetime Spend
RM 6,160
Across 31 visits
Total Visits
31
Since 2025-03-04
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
44d
2026-08-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
4,927 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 13
Outlet purchase
2026-08-14 · Member activity · RM 127.50
App session
2026-08-02 · OPLUMO Outlet 13
Points credited
2026-07-21 · Member activity · RM 144.50
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 13
Outlet purchase
2026-06-27 · Member activity · RM 161.50
Points credited
2026-06-15 · OPLUMO Outlet 13
Outlet purchase
2026-06-03 · Member activity · RM 178.50