Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 28405
VM0028405Platinummember28405@example.test · +601110028405 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,699
Current loyalty balance
Lifetime Spend
RM 7,124
Across 36 visits
Total Visits
36
Since 2024-11-21
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,699 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 16
Outlet purchase
2026-08-01 · Member activity · RM 129.75
App session
2026-07-20 · OPLUMO Outlet 16
Points credited
2026-07-08 · Member activity · RM 147.05
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 16
Outlet purchase
2026-06-14 · Member activity · RM 164.35
Points credited
2026-06-02 · OPLUMO Outlet 16
Outlet purchase
2026-05-21 · Member activity · RM 181.65