Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 28372
VM0028372Membermember28372@example.test · +601110028372 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
365
Current loyalty balance
Lifetime Spend
RM 457
Across 13 visits
Total Visits
13
Since 2025-10-16
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
365 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 17
Outlet purchase
2026-05-08 · Member activity · RM 28.50
App session
2026-04-26 · OPLUMO Outlet 17
Points credited
2026-04-14 · Member activity · RM 32.30
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 17
Outlet purchase
2026-03-21 · Member activity · RM 36.10
Points credited
2026-03-09 · OPLUMO Outlet 17
Outlet purchase
2026-02-25 · Member activity · RM 39.90