Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 28264
VM0028264Silvermember28264@example.test · +601110028264 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted In
Points Balance
1,089
Current loyalty balance
Lifetime Spend
RM 1,362
Across 12 visits
Total Visits
12
Since 2025-10-02
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,089 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 11
Outlet purchase
2026-04-06 · Member activity · RM 105.00
App session
2026-03-25 · OPLUMO Outlet 11
Points credited
2026-03-13 · Member activity · RM 119.00
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 11
Outlet purchase
2026-02-17 · Member activity · RM 133.00
Points credited
2026-02-05 · OPLUMO Outlet 11
Outlet purchase
2026-01-24 · Member activity · RM 147.00