Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 28257
VM0028257Membermember28257@example.test · +601110028257 · Preferred outlet: OPLUMO Outlet 4
FamilyDelivery
Consent Status
Opted In
Points Balance
480
Current loyalty balance
Lifetime Spend
RM 600
Across 14 visits
Total Visits
14
Since 2025-11-27
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
82d
2026-07-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
480 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 4
Outlet purchase
2026-07-07 · Member activity · RM 36.75
App session
2026-06-25 · OPLUMO Outlet 4
Points credited
2026-06-13 · Member activity · RM 41.65
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 4
Outlet purchase
2026-05-20 · Member activity · RM 46.55
Points credited
2026-05-08 · OPLUMO Outlet 4
Outlet purchase
2026-04-26 · Member activity · RM 51.45