Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 28213
VM0028213Goldmember28213@example.test · +601110028213 · Preferred outlet: OPLUMO Outlet 11
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
3,597
Current loyalty balance
Lifetime Spend
RM 4,497
Across 25 visits
Total Visits
25
Since 2025-04-17
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,597 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 11
Outlet purchase
2026-06-11 · Member activity · RM 132.75
App session
2026-05-30 · OPLUMO Outlet 11
Points credited
2026-05-18 · Member activity · RM 150.45
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 11
Outlet purchase
2026-04-24 · Member activity · RM 168.15
Points credited
2026-04-12 · OPLUMO Outlet 11
Outlet purchase
2026-03-31 · Member activity · RM 185.85