Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J2
Jason 28210
VM0028210Platinummember28210@example.test · +601110028210 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted Out
Points Balance
7,233
Current loyalty balance
Lifetime Spend
RM 9,042
Across 45 visits
Total Visits
45
Since 2024-02-23
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
167d
2026-04-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
7,233 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 8
Outlet purchase
2026-04-13 · Member activity · RM 130.50
App session
2026-04-01 · OPLUMO Outlet 8
Points credited
2026-03-20 · Member activity · RM 147.90
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 8
Outlet purchase
2026-02-24 · Member activity · RM 165.30
Points credited
2026-02-12 · OPLUMO Outlet 8
Outlet purchase
2026-01-31 · Member activity · RM 182.70