Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 28202
VM0028202Silvermember28202@example.test · +601110028202 · Preferred outlet: OPLUMO Outlet 17
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,623
Current loyalty balance
Lifetime Spend
RM 2,029
Across 15 visits
Total Visits
15
Since 2025-10-27
Average Order Value
RM 109
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
95d
2026-07-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,623 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 17
Outlet purchase
2026-06-24 · Member activity · RM 81.75
App session
2026-06-12 · OPLUMO Outlet 17
Points credited
2026-05-31 · Member activity · RM 92.65
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 17
Outlet purchase
2026-05-07 · Member activity · RM 103.55
Points credited
2026-04-25 · OPLUMO Outlet 17
Outlet purchase
2026-04-13 · Member activity · RM 114.45