Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 28185
VM0028185Goldmember28185@example.test · +601110028185 · Preferred outlet: OPLUMO Outlet 17
FamilyDelivery
Consent Status
Opted In
Points Balance
4,167
Current loyalty balance
Lifetime Spend
RM 5,210
Across 36 visits
Total Visits
36
Since 2024-11-13
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
65d
2026-08-05
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,167 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 17
Outlet purchase
2026-07-24 · Member activity · RM 104.25
App session
2026-07-12 · OPLUMO Outlet 17
Points credited
2026-06-30 · Member activity · RM 118.15
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 17
Outlet purchase
2026-06-06 · Member activity · RM 132.05
Points credited
2026-05-25 · OPLUMO Outlet 17
Outlet purchase
2026-05-13 · Member activity · RM 145.95