Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 28165
VM0028165Silvermember28165@example.test · +601110028165 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,368
Current loyalty balance
Lifetime Spend
RM 1,711
Across 31 visits
Total Visits
31
Since 2025-02-01
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
75d
2026-07-26
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,368 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 14
Outlet purchase
2026-07-14 · Member activity · RM 48.00
App session
2026-07-02 · OPLUMO Outlet 14
Points credited
2026-06-20 · Member activity · RM 54.40
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 14
Outlet purchase
2026-05-27 · Member activity · RM 60.80
Points credited
2026-05-15 · OPLUMO Outlet 14
Outlet purchase
2026-05-03 · Member activity · RM 67.20