Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 28146
VM0028146Membermember28146@example.test · +601110028146 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
412
Current loyalty balance
Lifetime Spend
RM 516
Across 22 visits
Total Visits
22
Since 2025-08-10
Average Order Value
RM 27
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
47d
2026-08-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
412 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 12
Outlet purchase
2026-08-11 · Member activity · RM 20.25
App session
2026-07-30 · OPLUMO Outlet 12
Points credited
2026-07-18 · Member activity · RM 22.95
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 12
Outlet purchase
2026-06-24 · Member activity · RM 25.65
Points credited
2026-06-12 · OPLUMO Outlet 12
Outlet purchase
2026-05-31 · Member activity · RM 28.35