Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 28120
VM0028120Membermember28120@example.test · +601110028120 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
777
Current loyalty balance
Lifetime Spend
RM 972
Across 10 visits
Total Visits
10
Since 2025-12-12
Average Order Value
RM 111
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
139d
2026-05-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
777 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 3
Outlet purchase
2026-05-11 · Member activity · RM 83.25
App session
2026-04-29 · OPLUMO Outlet 3
Points credited
2026-04-17 · Member activity · RM 94.35
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 3
Outlet purchase
2026-03-24 · Member activity · RM 105.45
Points credited
2026-03-12 · OPLUMO Outlet 3
Outlet purchase
2026-02-28 · Member activity · RM 116.55