Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 00281
VM0000281Platinummember281@example.test · +601110000281 · Preferred outlet: OPLUMO Outlet 10
FamilyDelivery
Consent Status
Opted In
Points Balance
5,229
Current loyalty balance
Lifetime Spend
RM 6,536
Across 36 visits
Total Visits
36
Since 2024-10-24
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,229 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 10
Outlet purchase
2026-07-04 · Member activity · RM 120.75
App session
2026-06-22 · OPLUMO Outlet 10
Points credited
2026-06-10 · Member activity · RM 136.85
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 10
Outlet purchase
2026-05-17 · Member activity · RM 152.95
Points credited
2026-05-05 · OPLUMO Outlet 10
Outlet purchase
2026-04-23 · Member activity · RM 169.05