Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 28088
VM0028088Goldmember28088@example.test · +601110028088 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
3,536
Current loyalty balance
Lifetime Spend
RM 4,420
Across 32 visits
Total Visits
32
Since 2025-02-04
Average Order Value
RM 113
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
54d
2026-08-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,536 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 5
Outlet purchase
2026-08-04 · Member activity · RM 84.75
App session
2026-07-23 · OPLUMO Outlet 5
Points credited
2026-07-11 · Member activity · RM 96.05
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 5
Outlet purchase
2026-06-17 · Member activity · RM 107.35
Points credited
2026-06-05 · OPLUMO Outlet 5
Outlet purchase
2026-05-24 · Member activity · RM 118.65