Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 28082
VM0028082Membermember28082@example.test · +601110028082 · Preferred outlet: OPLUMO Outlet 16
LunchNew Joiner
Consent Status
Opted In
Points Balance
686
Current loyalty balance
Lifetime Spend
RM 859
Across 12 visits
Total Visits
12
Since 2026-02-06
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
47d
2026-08-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
686 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 16
Outlet purchase
2026-08-11 · Member activity · RM 63.00
App session
2026-07-30 · OPLUMO Outlet 16
Points credited
2026-07-18 · Member activity · RM 71.40
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 16
Outlet purchase
2026-06-24 · Member activity · RM 79.80
Points credited
2026-06-12 · OPLUMO Outlet 16
Outlet purchase
2026-05-31 · Member activity · RM 88.20