Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 28071
VM0028071Membermember28071@example.test · +601110028071 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
819
Current loyalty balance
Lifetime Spend
RM 1,024
Across 17 visits
Total Visits
17
Since 2025-11-19
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
36d
2026-09-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
819 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-03 · OPLUMO Outlet 5
Outlet purchase
2026-08-22 · Member activity · RM 48.00
App session
2026-08-10 · OPLUMO Outlet 5
Points credited
2026-07-29 · Member activity · RM 54.40
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 5
Outlet purchase
2026-07-05 · Member activity · RM 60.80
Points credited
2026-06-23 · OPLUMO Outlet 5
Outlet purchase
2026-06-11 · Member activity · RM 67.20