Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 28047
VM0028047Membermember28047@example.test · +601110028047 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
478
Current loyalty balance
Lifetime Spend
RM 599
Across 5 visits
Total Visits
5
Since 2026-02-09
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
170d
2026-04-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
478 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 15
Outlet purchase
2026-04-10 · Member activity · RM 82.50
App session
2026-03-29 · OPLUMO Outlet 15
Points credited
2026-03-17 · Member activity · RM 93.50
Win-back campaign delivered
2026-03-05 · OPLUMO Outlet 15
Outlet purchase
2026-02-21 · Member activity · RM 104.50
Points credited
2026-02-09 · OPLUMO Outlet 15
Outlet purchase
2026-01-28 · Member activity · RM 115.50