Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 28040
VM0028040Membermember28040@example.test · +601110028040 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
240
Current loyalty balance
Lifetime Spend
RM 301
Across 10 visits
Total Visits
10
Since 2025-11-04
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
177d
2026-04-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
240 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 8
Outlet purchase
2026-04-03 · Member activity · RM 21.75
App session
2026-03-22 · OPLUMO Outlet 8
Points credited
2026-03-10 · Member activity · RM 24.65
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 8
Outlet purchase
2026-02-14 · Member activity · RM 27.55
Points credited
2026-02-02 · OPLUMO Outlet 8
Outlet purchase
2026-01-21 · Member activity · RM 30.45