Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27987
VM0027987Silvermember27987@example.test · +601110027987 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,224
Current loyalty balance
Lifetime Spend
RM 1,530
Across 11 visits
Total Visits
11
Since 2026-03-14
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
29d
2026-09-10
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,224 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-10 · OPLUMO Outlet 6
Outlet purchase
2026-08-29 · Member activity · RM 105.75
App session
2026-08-17 · OPLUMO Outlet 6
Points credited
2026-08-05 · Member activity · RM 119.85
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 6
Outlet purchase
2026-07-12 · Member activity · RM 133.95
Points credited
2026-06-30 · OPLUMO Outlet 6
Outlet purchase
2026-06-18 · Member activity · RM 148.05