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Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N2

Nurul 27957

VM0027957Member

member27957@example.test · +601110027957 · Preferred outlet: OPLUMO Outlet 10

New JoinerHigh Value
Consent Status
Opted In
Points Balance
266
Current loyalty balance
Lifetime Spend
RM 333
Across 2 visits
Total Visits
2
Since 2026-07-29
Average Order Value
RM 175
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards

Member member

★
266 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 10
Outlet purchase
2026-08-04 · Member activity · RM 131.25
App session
2026-07-23 · OPLUMO Outlet 10
Points credited
2026-07-11 · Member activity · RM 148.75
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 10
Outlet purchase
2026-06-17 · Member activity · RM 166.25
Points credited
2026-06-05 · OPLUMO Outlet 10
Outlet purchase
2026-05-24 · Member activity · RM 183.75