Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27950
VM0027950Goldmember27950@example.test · +601110027950 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
3,646
Current loyalty balance
Lifetime Spend
RM 4,558
Across 29 visits
Total Visits
29
Since 2024-12-13
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,646 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 3
Outlet purchase
2026-04-19 · Member activity · RM 104.25
App session
2026-04-07 · OPLUMO Outlet 3
Points credited
2026-03-26 · Member activity · RM 118.15
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 3
Outlet purchase
2026-03-02 · Member activity · RM 132.05
Points credited
2026-02-18 · OPLUMO Outlet 3
Outlet purchase
2026-02-06 · Member activity · RM 145.95