Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27942
VM0027942Platinummember27942@example.test · +601110027942 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted In
Points Balance
5,406
Current loyalty balance
Lifetime Spend
RM 6,758
Across 31 visits
Total Visits
31
Since 2025-01-26
Average Order Value
RM 175
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,406 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 12
Outlet purchase
2026-07-08 · Member activity · RM 131.25
App session
2026-06-26 · OPLUMO Outlet 12
Points credited
2026-06-14 · Member activity · RM 148.75
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 12
Outlet purchase
2026-05-21 · Member activity · RM 166.25
Points credited
2026-05-09 · OPLUMO Outlet 12
Outlet purchase
2026-04-27 · Member activity · RM 183.75