Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 27920
VM0027920Silvermember27920@example.test · +601110027920 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
1,240
Current loyalty balance
Lifetime Spend
RM 1,550
Across 11 visits
Total Visits
11
Since 2025-10-20
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,240 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 7
Outlet purchase
2026-04-06 · Member activity · RM 97.50
App session
2026-03-25 · OPLUMO Outlet 7
Points credited
2026-03-13 · Member activity · RM 110.50
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 7
Outlet purchase
2026-02-17 · Member activity · RM 123.50
Points credited
2026-02-05 · OPLUMO Outlet 7
Outlet purchase
2026-01-24 · Member activity · RM 136.50