Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00279
VM0000279Goldmember279@example.test · +601110000279 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,363
Current loyalty balance
Lifetime Spend
RM 4,205
Across 35 visits
Total Visits
35
Since 2025-01-27
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
8d
2026-10-01
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,363 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-01 · OPLUMO Outlet 8
Outlet purchase
2026-09-19 · Member activity · RM 78.00
App session
2026-09-07 · OPLUMO Outlet 8
Points credited
2026-08-26 · Member activity · RM 88.40
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 8
Outlet purchase
2026-08-02 · Member activity · RM 98.80
Points credited
2026-07-21 · OPLUMO Outlet 8
Outlet purchase
2026-07-09 · Member activity · RM 109.20