Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 27887
VM0027887Silvermember27887@example.test · +601110027887 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,877
Current loyalty balance
Lifetime Spend
RM 2,346
Across 20 visits
Total Visits
20
Since 2025-09-21
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
41d
2026-08-29
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,877 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-29 · OPLUMO Outlet 8
Outlet purchase
2026-08-17 · Member activity · RM 75.75
App session
2026-08-05 · OPLUMO Outlet 8
Points credited
2026-07-24 · Member activity · RM 85.85
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 8
Outlet purchase
2026-06-30 · Member activity · RM 95.95
Points credited
2026-06-18 · OPLUMO Outlet 8
Outlet purchase
2026-06-06 · Member activity · RM 106.05