Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02787
VM0002787Goldmember2787@example.test · +601110002787 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
2,635
Current loyalty balance
Lifetime Spend
RM 3,294
Across 32 visits
Total Visits
32
Since 2025-03-16
Average Order Value
RM 122
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
14d
2026-09-25
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,635 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-25 · OPLUMO Outlet 17
Outlet purchase
2026-09-13 · Member activity · RM 91.50
App session
2026-09-01 · OPLUMO Outlet 17
Points credited
2026-08-20 · Member activity · RM 103.70
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 17
Outlet purchase
2026-07-27 · Member activity · RM 115.90
Points credited
2026-07-15 · OPLUMO Outlet 17
Outlet purchase
2026-07-03 · Member activity · RM 128.10