Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 27848
VM0027848Goldmember27848@example.test · +601110027848 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
3,457
Current loyalty balance
Lifetime Spend
RM 4,322
Across 21 visits
Total Visits
21
Since 2025-05-08
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
159d
2026-05-03
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,457 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 3
Outlet purchase
2026-04-21 · Member activity · RM 132.75
App session
2026-04-09 · OPLUMO Outlet 3
Points credited
2026-03-28 · Member activity · RM 150.45
Win-back campaign delivered
2026-03-16 · OPLUMO Outlet 3
Outlet purchase
2026-03-04 · Member activity · RM 168.15
Points credited
2026-02-20 · OPLUMO Outlet 3
Outlet purchase
2026-02-08 · Member activity · RM 185.85