Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27845
VM0027845Silvermember27845@example.test · +601110027845 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,827
Current loyalty balance
Lifetime Spend
RM 2,285
Across 19 visits
Total Visits
19
Since 2025-05-24
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
179d
2026-04-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,827 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 17
Outlet purchase
2026-04-01 · Member activity · RM 73.50
App session
2026-03-20 · OPLUMO Outlet 17
Points credited
2026-03-08 · Member activity · RM 83.30
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 17
Outlet purchase
2026-02-12 · Member activity · RM 93.10
Points credited
2026-01-31 · OPLUMO Outlet 17
Outlet purchase
2026-01-19 · Member activity · RM 102.90