Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27760
VM0027760Silvermember27760@example.test · +601110027760 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
2,281
Current loyalty balance
Lifetime Spend
RM 2,852
Across 39 visits
Total Visits
39
Since 2024-06-19
Average Order Value
RM 80
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
158d
2026-05-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,281 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 17
Outlet purchase
2026-04-22 · Member activity · RM 60.00
App session
2026-04-10 · OPLUMO Outlet 17
Points credited
2026-03-29 · Member activity · RM 68.00
Win-back campaign delivered
2026-03-17 · OPLUMO Outlet 17
Outlet purchase
2026-03-05 · Member activity · RM 76.00
Points credited
2026-02-21 · OPLUMO Outlet 17
Outlet purchase
2026-02-09 · Member activity · RM 84.00