Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27738
VM0027738Membermember27738@example.test · +601110027738 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
344
Current loyalty balance
Lifetime Spend
RM 430
Across 13 visits
Total Visits
13
Since 2026-01-02
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
64d
2026-08-06
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
344 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-06 · OPLUMO Outlet 12
Outlet purchase
2026-07-25 · Member activity · RM 21.00
App session
2026-07-13 · OPLUMO Outlet 12
Points credited
2026-07-01 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 12
Outlet purchase
2026-06-07 · Member activity · RM 26.60
Points credited
2026-05-26 · OPLUMO Outlet 12
Outlet purchase
2026-05-14 · Member activity · RM 29.40