Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27737
VM0027737Goldmember27737@example.test · +601110027737 · Preferred outlet: OPLUMO Outlet 11
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,756
Current loyalty balance
Lifetime Spend
RM 3,446
Across 22 visits
Total Visits
22
Since 2025-05-19
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
130d
2026-06-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,756 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 11
Outlet purchase
2026-05-20 · Member activity · RM 123.00
App session
2026-05-08 · OPLUMO Outlet 11
Points credited
2026-04-26 · Member activity · RM 139.40
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 11
Outlet purchase
2026-04-02 · Member activity · RM 155.80
Points credited
2026-03-21 · OPLUMO Outlet 11
Outlet purchase
2026-03-09 · Member activity · RM 172.20