Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27712
VM0027712Silvermember27712@example.test · +601110027712 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
1,233
Current loyalty balance
Lifetime Spend
RM 1,541
Across 36 visits
Total Visits
36
Since 2024-09-21
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
118d
2026-06-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,233 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 3
Outlet purchase
2026-06-01 · Member activity · RM 27.75
App session
2026-05-20 · OPLUMO Outlet 3
Points credited
2026-05-08 · Member activity · RM 31.45
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 3
Outlet purchase
2026-04-14 · Member activity · RM 35.15
Points credited
2026-04-02 · OPLUMO Outlet 3
Outlet purchase
2026-03-21 · Member activity · RM 38.85