Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27641
VM0027641Goldmember27641@example.test · +601110027641 · Preferred outlet: OPLUMO Outlet 17
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,631
Current loyalty balance
Lifetime Spend
RM 3,289
Across 30 visits
Total Visits
30
Since 2025-02-05
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,631 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 17
Outlet purchase
2026-06-30 · Member activity · RM 71.25
App session
2026-06-18 · OPLUMO Outlet 17
Points credited
2026-06-06 · Member activity · RM 80.75
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 17
Outlet purchase
2026-05-13 · Member activity · RM 90.25
Points credited
2026-05-01 · OPLUMO Outlet 17
Outlet purchase
2026-04-19 · Member activity · RM 99.75