Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27638
VM0027638Silvermember27638@example.test · +601110027638 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
2,339
Current loyalty balance
Lifetime Spend
RM 2,925
Across 23 visits
Total Visits
23
Since 2025-04-05
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
156d
2026-05-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,339 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 14
Outlet purchase
2026-04-24 · Member activity · RM 124.50
App session
2026-04-12 · OPLUMO Outlet 14
Points credited
2026-03-31 · Member activity · RM 141.10
Win-back campaign delivered
2026-03-19 · OPLUMO Outlet 14
Outlet purchase
2026-03-07 · Member activity · RM 157.70
Points credited
2026-02-23 · OPLUMO Outlet 14
Outlet purchase
2026-02-11 · Member activity · RM 174.30