Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27605
VM0027605Goldmember27605@example.test · +601110027605 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,603
Current loyalty balance
Lifetime Spend
RM 3,255
Across 42 visits
Total Visits
42
Since 2024-07-03
Average Order Value
RM 70
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
90d
2026-07-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,603 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 15
Outlet purchase
2026-06-29 · Member activity · RM 52.50
App session
2026-06-17 · OPLUMO Outlet 15
Points credited
2026-06-05 · Member activity · RM 59.50
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 15
Outlet purchase
2026-05-12 · Member activity · RM 66.50
Points credited
2026-04-30 · OPLUMO Outlet 15
Outlet purchase
2026-04-18 · Member activity · RM 73.50