Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27591
VM0027591Goldmember27591@example.test · +601110027591 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,694
Current loyalty balance
Lifetime Spend
RM 4,618
Across 36 visits
Total Visits
36
Since 2025-01-17
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
0d
2026-10-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,694 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-09 · OPLUMO Outlet 1
Outlet purchase
2026-09-27 · Member activity · RM 93.75
App session
2026-09-15 · OPLUMO Outlet 1
Points credited
2026-09-03 · Member activity · RM 106.25
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 1
Outlet purchase
2026-08-10 · Member activity · RM 118.75
Points credited
2026-07-29 · OPLUMO Outlet 1
Outlet purchase
2026-07-17 · Member activity · RM 131.25