Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 27581
VM0027581Platinummember27581@example.test · +601110027581 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,021
Current loyalty balance
Lifetime Spend
RM 6,276
Across 42 visits
Total Visits
42
Since 2024-05-03
Average Order Value
RM 127
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
151d
2026-05-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,021 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 8
Outlet purchase
2026-04-29 · Member activity · RM 95.25
App session
2026-04-17 · OPLUMO Outlet 8
Points credited
2026-04-05 · Member activity · RM 107.95
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 8
Outlet purchase
2026-03-12 · Member activity · RM 120.65
Points credited
2026-02-28 · OPLUMO Outlet 8
Outlet purchase
2026-02-16 · Member activity · RM 133.35