Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27570
VM0027570Silvermember27570@example.test · +601110027570 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,199
Current loyalty balance
Lifetime Spend
RM 2,749
Across 15 visits
Total Visits
15
Since 2025-08-30
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,199 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 14
Outlet purchase
2026-04-27 · Member activity · RM 127.50
App session
2026-04-15 · OPLUMO Outlet 14
Points credited
2026-04-03 · Member activity · RM 144.50
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 14
Outlet purchase
2026-03-10 · Member activity · RM 161.50
Points credited
2026-02-26 · OPLUMO Outlet 14
Outlet purchase
2026-02-14 · Member activity · RM 178.50