Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 27565
VM0027565Membermember27565@example.test · +601110027565 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted In
Points Balance
352
Current loyalty balance
Lifetime Spend
RM 440
Across 7 visits
Total Visits
7
Since 2025-12-28
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
177d
2026-04-15
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
352 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 9
Outlet purchase
2026-04-03 · Member activity · RM 41.25
App session
2026-03-22 · OPLUMO Outlet 9
Points credited
2026-03-10 · Member activity · RM 46.75
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 9
Outlet purchase
2026-02-14 · Member activity · RM 52.25
Points credited
2026-02-02 · OPLUMO Outlet 9
Outlet purchase
2026-01-21 · Member activity · RM 57.75