Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 27556
VM0027556Membermember27556@example.test · +601110027556 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
481
Current loyalty balance
Lifetime Spend
RM 601
Across 5 visits
Total Visits
5
Since 2026-05-29
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
61d
2026-08-09
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
481 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 17
Outlet purchase
2026-07-28 · Member activity · RM 79.50
App session
2026-07-16 · OPLUMO Outlet 17
Points credited
2026-07-04 · Member activity · RM 90.10
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 17
Outlet purchase
2026-06-10 · Member activity · RM 100.70
Points credited
2026-05-29 · OPLUMO Outlet 17
Outlet purchase
2026-05-17 · Member activity · RM 111.30