Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27531
VM0027531Membermember27531@example.test · +601110027531 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
102
Current loyalty balance
Lifetime Spend
RM 128
Across 2 visits
Total Visits
2
Since 2026-05-07
Average Order Value
RM 66
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
102 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 9
Outlet purchase
2026-05-13 · Member activity · RM 49.50
App session
2026-05-01 · OPLUMO Outlet 9
Points credited
2026-04-19 · Member activity · RM 56.10
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 9
Outlet purchase
2026-03-26 · Member activity · RM 62.70
Points credited
2026-03-14 · OPLUMO Outlet 9
Outlet purchase
2026-03-02 · Member activity · RM 69.30