Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 27459
VM0027459Silvermember27459@example.test · +601110027459 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
2,280
Current loyalty balance
Lifetime Spend
RM 2,851
Across 42 visits
Total Visits
42
Since 2024-09-23
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
8d
2026-10-01
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,280 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-01 · OPLUMO Outlet 5
Outlet purchase
2026-09-19 · Member activity · RM 54.00
App session
2026-09-07 · OPLUMO Outlet 5
Points credited
2026-08-26 · Member activity · RM 61.20
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 5
Outlet purchase
2026-08-02 · Member activity · RM 68.40
Points credited
2026-07-21 · OPLUMO Outlet 5
Outlet purchase
2026-07-09 · Member activity · RM 75.60