Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S2
Siti 27445
VM0027445Silvermember27445@example.test · +601110027445 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,797
Current loyalty balance
Lifetime Spend
RM 2,247
Across 40 visits
Total Visits
40
Since 2024-08-19
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
79d
2026-07-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,797 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 8
Outlet purchase
2026-07-10 · Member activity · RM 39.75
App session
2026-06-28 · OPLUMO Outlet 8
Points credited
2026-06-16 · Member activity · RM 45.05
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 8
Outlet purchase
2026-05-23 · Member activity · RM 50.35
Points credited
2026-05-11 · OPLUMO Outlet 8
Outlet purchase
2026-04-29 · Member activity · RM 55.65