Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 27438
VM0027438Silvermember27438@example.test · +601110027438 · Preferred outlet: OPLUMO Outlet 1
App UserFamily
Consent Status
Opted In
Points Balance
1,363
Current loyalty balance
Lifetime Spend
RM 1,705
Across 20 visits
Total Visits
20
Since 2025-08-27
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
66d
2026-08-04
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,363 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 1
Outlet purchase
2026-07-23 · Member activity · RM 70.50
App session
2026-07-11 · OPLUMO Outlet 1
Points credited
2026-06-29 · Member activity · RM 79.90
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 1
Outlet purchase
2026-06-05 · Member activity · RM 89.30
Points credited
2026-05-24 · OPLUMO Outlet 1
Outlet purchase
2026-05-12 · Member activity · RM 98.70