Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 27422
VM0027422Membermember27422@example.test · +601110027422 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
837
Current loyalty balance
Lifetime Spend
RM 1,047
Across 14 visits
Total Visits
14
Since 2025-10-10
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
130d
2026-06-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
837 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 2
Outlet purchase
2026-05-20 · Member activity · RM 46.50
App session
2026-05-08 · OPLUMO Outlet 2
Points credited
2026-04-26 · Member activity · RM 52.70
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 2
Outlet purchase
2026-04-02 · Member activity · RM 58.90
Points credited
2026-03-21 · OPLUMO Outlet 2
Outlet purchase
2026-03-09 · Member activity · RM 65.10